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Creative Outcomes | Behind Viewer Enthusiasm for “Motorcycle Gang” from Twix
Creative Outcomes | Behind Viewer Enthusiasm for “Motorcycle Gang” from Twix
Advancing TV Currency With Leslie Wood, iSpot Chief Research Officer
Advancing TV Currency With Leslie Wood, iSpot Chief Research Officer
Cannes Lions 2024: Marketers Call for Unification
Cannes Lions 2024: Marketers Call for Unification
Roku and iSpot Connect Industry’s Best Cross-Platform Measurement with Leading Streaming Platform 
Roku and iSpot Connect Industry’s Best Cross-Platform Measurement with Leading Streaming Platform 
Hellmann’s Super Bowl Spot is the Cat’s “Meow”
Hellmann’s Super Bowl Spot is the Cat’s “Meow”
Losing the Plot: Storytelling in Super Bowl Ads is in Decline
Losing the Plot: Storytelling in Super Bowl Ads is in Decline
Winning Through Storytelling: The Power of Narratives in Super Bowl Ads
Winning Through Storytelling: The Power of Narratives in Super Bowl Ads
The Keys to Successful Celebrity Use in Super Bowl Ads
The Keys to Successful Celebrity Use in Super Bowl Ads
The Rising but Risky Use of Humor in Super Bowl Ads
The Rising but Risky Use of Humor in Super Bowl Ads
Streaming Measurement Has Its Coming of Age Moment
Streaming Measurement Has Its Coming of Age Moment
Mastering the Art of Streaming Advertising with Modern Streaming Measurement
Mastering the Art of Streaming Advertising with Modern Streaming Measurement
Rising Pharma Brands Pop Up During News Programs
Rising Pharma Brands Pop Up During News Programs