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A Winning Game Plan to Refine TV Viewing Data During Football Season
A Winning Game Plan to Refine TV Viewing Data During Football Season
Unpacking 2018 Back to School Ads
Unpacking 2018 Back to School Ads
Segment Matching: Advancing TV Ad Measurement for the Digital Era
Segment Matching: Advancing TV Ad Measurement for the Digital Era
Bud Light, Pepsi, Google Won Viewers’ Attention at the World Cup
Bud Light, Pepsi, Google Won Viewers’ Attention at the World Cup
We’ve Partnered with NBCUniversal to Make Outcome-Based TV Selling a Reality
We’ve Partnered with NBCUniversal to Make Outcome-Based TV Selling a Reality
Attention Analytics 101
Attention Analytics 101
How Walmart Became the Undisputed King of Black Friday TV Impressions
How Walmart Became the Undisputed King of Black Friday TV Impressions
Rio Update: The Top 5 Most-Seen Olympic TV Ads Through August 16
Rio Update: The Top 5 Most-Seen Olympic TV Ads Through August 16
The Top 5 Most-Seen Ads on the Olympics So Far
The Top 5 Most-Seen Ads on the Olympics So Far
The Big Picture: How Advertisers Are Activating Around the 2016 Olympics
The Big Picture: How Advertisers Are Activating Around the 2016 Olympics
NBA Finals TV Ad Scorecard – Digital Engagement
NBA Finals TV Ad Scorecard – Digital Engagement
Tough Crowd, The Top Ads of the Grammys
Tough Crowd, The Top Ads of the Grammys