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Messaging in Election Years: How to Know What’s Right for Your Brand
Messaging in Election Years: How to Know What’s Right for Your Brand
Creative Outcomes | Uber Shows Up: How “On Our Way” by Uber Resonated with Viewers
Creative Outcomes | Uber Shows Up: How “On Our Way” by Uber Resonated with Viewers
Creative Outcomes | Nostalgia Meets Future: The Origins of Toys R Us
Creative Outcomes | Nostalgia Meets Future: The Origins of Toys R Us
Creative Outcomes | From Curiosity to Intent: A Closer Look at “Wolf Out!” by Great Wolf Lodge
Creative Outcomes | From Curiosity to Intent: A Closer Look at “Wolf Out!” by Great Wolf Lodge
Creative Outcomes | Connecting Over a Cold One: The Success of ‘Forgotten Beers’ by Heineken
Creative Outcomes | Connecting Over a Cold One: The Success of ‘Forgotten Beers’ by Heineken
Creative Outcomes | Behind Viewer Enthusiasm for “Motorcycle Gang” from Twix
Creative Outcomes | Behind Viewer Enthusiasm for “Motorcycle Gang” from Twix
Future Today and iSpot Partner to Advance Measurement and Optimization of Ad-Supported Streaming
Future Today and iSpot Partner to Advance Measurement and Optimization of Ad-Supported Streaming
Artificial Intelligence, Real Impact: Viewer Insights from Under Armour’s Latest Ad
Artificial Intelligence, Real Impact: Viewer Insights from Under Armour’s Latest Ad
iSpot Data Shows Oscars Ads Take Home Sunday Primetime Win
iSpot Data Shows Oscars Ads Take Home Sunday Primetime Win
Losing the Plot: Storytelling in Super Bowl Ads is in Decline
Losing the Plot: Storytelling in Super Bowl Ads is in Decline
Winning Through Storytelling: The Power of Narratives in Super Bowl Ads
Winning Through Storytelling: The Power of Narratives in Super Bowl Ads
The Rising but Risky Use of Humor in Super Bowl Ads
The Rising but Risky Use of Humor in Super Bowl Ads