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Driving Intent in Super Bowl LIX: Key KPIs for Reese’s 
Driving Intent in Super Bowl LIX: Key KPIs for Reese’s 
Channel-Optimized Creative With TripleLift’s Andrew King
Channel-Optimized Creative With TripleLift’s Andrew King
From VHS to VR: Why Meta Quest’s Jane Fonda Ad Outpaced Most Fitness Ads
From VHS to VR: Why Meta Quest’s Jane Fonda Ad Outpaced Most Fitness Ads
The Funniest Video Ads of 2024
The Funniest Video Ads of 2024
‘Delivery’s Other Half’: Grubhub and Amazon Promote Their Partnership
‘Delivery’s Other Half’: Grubhub and Amazon Promote Their Partnership
Challenger Brands: Disrupting Consumer Behavior
Challenger Brands: Disrupting Consumer Behavior
How Balance of Nature Boosts Conversions with Creative Optimization and Audience Targeting
How Balance of Nature Boosts Conversions with Creative Optimization and Audience Targeting
Reiimagine Denim: Viewer Response to Levi’s Collaboration with Beyoncé
Reiimagine Denim: Viewer Response to Levi’s Collaboration with Beyoncé
Creative Outcomes | Wings and Wins: The Trifecta of Jason Kelce, Football, and Buffalo Wild Wings
Creative Outcomes | Wings and Wins: The Trifecta of Jason Kelce, Football, and Buffalo Wild Wings
Creative Outcomes | Beetlejuice, Beetlejuice, BeetleMax: How CarMax Cleverly Proves It Offers a Better Way
Creative Outcomes | Beetlejuice, Beetlejuice, BeetleMax: How CarMax Cleverly Proves It Offers a Better Way
How Activision Scores Outcomes With Modern Sports Media Measurement
How Activision Scores Outcomes With Modern Sports Media Measurement
What Brands Need to Know About the Viewer Impact of Political Advertising
What Brands Need to Know About the Viewer Impact of Political Advertising