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Losing the Plot: Storytelling in Super Bowl Ads is in Decline
Losing the Plot: Storytelling in Super Bowl Ads is in Decline
The Keys to Successful Celebrity Use in Super Bowl Ads
The Keys to Successful Celebrity Use in Super Bowl Ads
The Rising but Risky Use of Humor in Super Bowl Ads
The Rising but Risky Use of Humor in Super Bowl Ads
TV Gets Tested in Turbulent 2023
TV Gets Tested in Turbulent 2023
GOLO’s TV Advertising Success Story: Fastest Growing Brand in the Weight Loss Industry
GOLO’s TV Advertising Success Story: Fastest Growing Brand in the Weight Loss Industry
Beer Brands Bubble Up on TV in Q3
Beer Brands Bubble Up on TV in Q3
iSpot and Paramount Strike Deal for Currency Measurement
iSpot and Paramount Strike Deal for Currency Measurement
JIC Progress Update: iSpot Gains Initial Currency Certification
JIC Progress Update: iSpot Gains Initial Currency Certification
Transparency in CTV Measurement with Mike Fisher, GroupM
Transparency in CTV Measurement with Mike Fisher, GroupM
Video Ads That Won the Women’s World Cup 2023
Video Ads That Won the Women’s World Cup 2023
iSpot.tv and Camelot Strategic Marketing & Media Strike  First-of-its-Kind Agreement
iSpot.tv and Camelot Strategic Marketing & Media Strike  First-of-its-Kind Agreement
How Precise Out of Home Measurement Is Reshaping Modern TV Currency
How Precise Out of Home Measurement Is Reshaping Modern TV Currency