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New iSpot and Swoop Partnership Brings Greater Precision to Pharma Advertising
New iSpot and Swoop Partnership Brings Greater Precision to Pharma Advertising
Mascots Steal the Show: How ‘Greatness Hurts’ by Tylenol Drove Engagement and Purchase Intent
Mascots Steal the Show: How ‘Greatness Hurts’ by Tylenol Drove Engagement and Purchase Intent
Creative Outcomes | From Curiosity to Intent: A Closer Look at “Wolf Out!” by Great Wolf Lodge
Creative Outcomes | From Curiosity to Intent: A Closer Look at “Wolf Out!” by Great Wolf Lodge
The Great Unification: Holistic Measurement and Identity Take the Spotlight at TV Disrupt
The Great Unification: Holistic Measurement and Identity Take the Spotlight at TV Disrupt
The Great Brand Redux: Adopting Purpose to Connect With New Relevancy
The Great Brand Redux: Adopting Purpose to Connect With New Relevancy
The Great Brand Redux: Extending Brand Relevancy Through Innovation and/or New Audiences
The Great Brand Redux: Extending Brand Relevancy Through Innovation and/or New Audiences
The Great Brand Redux: Leveraging Past Campaigns With a New Twist
The Great Brand Redux: Leveraging Past Campaigns With a New Twist
How Credit One’s “Credit Wreckers” are Empowering Consumers
How Credit One’s “Credit Wreckers” are Empowering Consumers
Why “The Lunchables Effect: Fractions” is Too Cool for School
Why “The Lunchables Effect: Fractions” is Too Cool for School
Burger King “Rules” Above-Norm Results
Burger King “Rules” Above-Norm Results
From Split Ends to Star Power: Pantene’s Cross-Generational Play
From Split Ends to Star Power: Pantene’s Cross-Generational Play
‘Let Her Cook’: Gatorade Champions WNBA Trailblazers
‘Let Her Cook’: Gatorade Champions WNBA Trailblazers