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Cox Automotive’s Data-Driven Approach to Video Creative: Driving a Successful Ad Testing Program
Cox Automotive’s Data-Driven Approach to Video Creative: Driving a Successful Ad Testing Program
iSpot Makes Key Strategic Hire – Taps Research Legend Leslie Wood As Chief Research Officer
iSpot Makes Key Strategic Hire – Taps Research Legend Leslie Wood As Chief Research Officer
How Precise Out of Home Measurement Is Reshaping Modern TV Currency
How Precise Out of Home Measurement Is Reshaping Modern TV Currency
iSpot Now Measures YouTube and YouTube TV Against Broader TV Marketplace
iSpot Now Measures YouTube and YouTube TV Against Broader TV Marketplace
Super Bowl Teaser Spotlight: A Different Kind of Roasted Peanut
Super Bowl Teaser Spotlight: A Different Kind of Roasted Peanut
Super Bowl Archives: Weirdly Effective Ads
Super Bowl Archives: Weirdly Effective Ads
Super Bowl Teaser Spotlight: Don’t Judge Ant-Man — That Heineken is Alcohol-Free
Super Bowl Teaser Spotlight: Don’t Judge Ant-Man — That Heineken is Alcohol-Free
Super Bowl Archives: The Funniest Financial Industry Ads
Super Bowl Archives: The Funniest Financial Industry Ads
Super Bowl Archives: Top Celebrity Ads
Super Bowl Archives: Top Celebrity Ads
Cut TV Ad Costs, Not Impact: Maximizing ROAS During Economic Uncertainty
Cut TV Ad Costs, Not Impact: Maximizing ROAS During Economic Uncertainty
Football Drives Retail TV Ad Impressions As Holiday Shopping Season Kicks Off
Football Drives Retail TV Ad Impressions As Holiday Shopping Season Kicks Off
iSpot Leads $16 Million Investment in TVision Insights to Expand Cross-Platform TV Currency Capabilities, Evolve Streaming Transparency
iSpot Leads $16 Million Investment in TVision Insights to Expand Cross-Platform TV Currency Capabilities, Evolve Streaming Transparency