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Ask the iSpot Expert: Benchmarking Video Creative Effectiveness
Ask the iSpot Expert: Benchmarking Video Creative Effectiveness
NCAA Tournament TV Ad Preview: Where Did Top Sponsors Go Without March Madness in 2020?
NCAA Tournament TV Ad Preview: Where Did Top Sponsors Go Without March Madness in 2020?
How TV Advertisers Can Get Smart About Cord Cutters
How TV Advertisers Can Get Smart About Cord Cutters
Auto Brands Make April Advertising Adjustments
Auto Brands Make April Advertising Adjustments
Segment Matching: Advancing TV Ad Measurement for the Digital Era
Segment Matching: Advancing TV Ad Measurement for the Digital Era
We’ve Partnered with LiveRamp to Match Our TV Ad Analytics to Advertiser’s Digital Segments
We’ve Partnered with LiveRamp to Match Our TV Ad Analytics to Advertiser’s Digital Segments
How Walmart Became the Undisputed King of Black Friday TV Impressions
How Walmart Became the Undisputed King of Black Friday TV Impressions
Samsung Mobile Remains a Strong TV Advertiser Despite Note 7 Setbacks
Samsung Mobile Remains a Strong TV Advertiser Despite Note 7 Setbacks
New Video Games Feature Women, But Are They Advertising to Them?
New Video Games Feature Women, But Are They Advertising to Them?
Xbox vs. PlayStation: Comparing TV Ad Performance
Xbox vs. PlayStation: Comparing TV Ad Performance
Femvertising Makes For Brands’ Most Effective Spots
Femvertising Makes For Brands’ Most Effective Spots
Kia Resurrects Its Hamsters for the MTV VMAs and Flexes Its Media Muscle