Search iSpot All Ads Brands Topics Pages Reports Playbooks Case Studies Posts Top Posts Matches (17 results) Messaging in Election Years: How to Know What’s Right for Your Brand Killing the Stink: Why Lysol’s New Odor Focus—Starting with “Refs Stink”— Was a Win With Consumers Chili’s Turns the Triple Dipper Cheese Pull into a National Ad Campaign From Scream to Screen: Cologuard’s Fright-Free Message Anthropic’s Claude Claims There’s Never Been a Better Time to Be a Problem ‘Let Her Cook’: Gatorade Champions WNBA Trailblazers From Sidelines to Center Court: Lessons from Humana’s Pickleball Campaign ‘Nearly Home’: Viewer Reaction to Realtor.com’s Campaign Featuring Reba McEntire Leading with Payment Choice—How Will Ferrell Convinced Viewers to Pay with PayPal Support, Strength, and Success: Adidas’ Winning Formula for Athlete Empowerment ‘The Big Day’ by Kleenex Tugs at Heartstrings and Captivates Viewers Challenger Brands: Innovating Service, Value, & Positioning 1 2 »