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Cox Automotive’s Data-Driven Approach to Video Creative: Driving a Successful Ad Testing Program
Cox Automotive’s Data-Driven Approach to Video Creative: Driving a Successful Ad Testing Program
iSpot Makes Key Strategic Hire – Taps Research Legend Leslie Wood As Chief Research Officer
iSpot Makes Key Strategic Hire – Taps Research Legend Leslie Wood As Chief Research Officer
Cannes Lions 2023 Preview: Top Emotionally-Charged U.S. Video Ads
Cannes Lions 2023 Preview: Top Emotionally-Charged U.S. Video Ads
iSpot Now Measures YouTube and YouTube TV Against Broader TV Marketplace
iSpot Now Measures YouTube and YouTube TV Against Broader TV Marketplace
iSpot.tv Awards the First of 2023 Ace Spotlight Awards for Outstanding Video Ads
iSpot.tv Awards the First of 2023 Ace Spotlight Awards for Outstanding Video Ads
The CW Taps In iSpot As First Measurement Provider For The Pioneering LIV Golf League
The CW Taps In iSpot As First Measurement Provider For The Pioneering LIV Golf League
How Overcoming the CTV Incrementality Challenge Unlocks ROAS
How Overcoming the CTV Incrementality Challenge Unlocks ROAS
How New TV Network Collaboration Can Benefit Advertisers
How New TV Network Collaboration Can Benefit Advertisers
Diversity & Inclusion in Advertising – Risky or Rewarded in 2022? Part 3
Diversity & Inclusion in Advertising – Risky or Rewarded in 2022? Part 3
Cut TV Ad Costs, Not Impact: Maximizing ROAS During Economic Uncertainty
Cut TV Ad Costs, Not Impact: Maximizing ROAS During Economic Uncertainty
Currency Update: Brands Commit to Transacting on iSpot in 2023, as NBCU Rolls Out The Currency Council
Currency Update: Brands Commit to Transacting on iSpot in 2023, as NBCU Rolls Out The Currency Council
Diversity & Inclusion in TV Advertising – Risky or Rewarded in 2022?
Diversity & Inclusion in TV Advertising – Risky or Rewarded in 2022?