Search iSpot All Ads Brands Topics Pages Reports Playbooks Case Studies Posts Top Posts Matches (14 results) How Dick’s Sporting Goods’ Kimberly Bikowski Sees the Future of Creative Measurement Putting the Ad Intelligence in AI: Takeaways From TV Disrupt 2026 Beyond the Viral Punchline: Breaking Down McDonald’s Big Arch Creative Performance From Programmatic to Performance: Julie Van Ullen’s Industry Lens iSpot SAGE: Our New Agentic AI Platform in Action With GM The Eli Lilly Approach to TV & Video Ad ROI iSpot Launches Outcomes at Scale; Paramount Leads as First to Implement Challenger Brands: Innovating Service, Value, & Positioning Which TV Ads Generated The Biggest Laughs in 2023? Gamut Expands Use of iSpot with New Foot-Traffic Attribution Capability Accelerating Measurement for Audience-Based Advertising with OpenAP iSpot Super Bowl 53 Live Blog 1 2 »