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iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”
iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”
‘Not Just a Snack’: Key Takeaways from the Star-Studded Ad by Dunkin’
‘Not Just a Snack’: Key Takeaways from the Star-Studded Ad by Dunkin’
Q1 TV Ad Report: How Brands Adjusted TV Ad Approach To Start 2023
Q1 TV Ad Report: How Brands Adjusted TV Ad Approach To Start 2023
How Brands Adjusted TV Ads to Extended Tax Season
How Brands Adjusted TV Ads to Extended Tax Season
Auto Brands Make April Advertising Adjustments
Auto Brands Make April Advertising Adjustments
FOX Advertising Extends Partnership With iSpot Following a Year of Proven Outcomes Measurement
FOX Advertising Extends Partnership With iSpot Following a Year of Proven Outcomes Measurement
Convenience Meets High Performance: Factor Launches “Serena Eats Real” Campaign
Convenience Meets High Performance: Factor Launches “Serena Eats Real” Campaign
How Fuse Media’s Yasmin Mitchell Connects Culture to Business Outcomes
How Fuse Media’s Yasmin Mitchell Connects Culture to Business Outcomes
A Green Twist on Tradition: French’s Launches Minions-Themed Campaign
A Green Twist on Tradition: French’s Launches Minions-Themed Campaign
Inside the Launch of Hennessy’s New Ready-to-Serve Cocktails
Inside the Launch of Hennessy’s New Ready-to-Serve Cocktails
How Dick’s Sporting Goods’ Kimberly Bikowski Sees the Future of Creative Measurement
How Dick’s Sporting Goods’ Kimberly Bikowski Sees the Future of Creative Measurement
H1 2026 TV: Live Sports, Streaming Surges, and the Battle for Share of Voice
H1 2026 TV: Live Sports, Streaming Surges, and the Battle for Share of Voice