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Banking on Emotions: The Secret Behind Chase’s Emotional ‘Next Thing You Know’ Campaign
Banking on Emotions: The Secret Behind Chase’s Emotional ‘Next Thing You Know’ Campaign
Striking the Right Balance: Brand Building & Driving Intent for McDonald’s
Striking the Right Balance: Brand Building & Driving Intent for McDonald’s
Driving Intent in Super Bowl LIX: Key KPIs for Booking.com
Driving Intent in Super Bowl LIX: Key KPIs for Booking.com
Channel-Optimized Creative With TripleLift’s Andrew King
Channel-Optimized Creative With TripleLift’s Andrew King
Breaking the Nugget Mold: How Taco Bell’s New Product Campaign is Driving Purchase Intent
Breaking the Nugget Mold: How Taco Bell’s New Product Campaign is Driving Purchase Intent
Rethinking Outcome Measurement in a Cross-Platform, Multi-Device Era
Rethinking Outcome Measurement in a Cross-Platform, Multi-Device Era
Creative Outcomes | Target’s Pawsitive Impact: The Secret Behind The Cuddle Collab’s Record-Breaking Consideration
Creative Outcomes | Target’s Pawsitive Impact: The Secret Behind The Cuddle Collab’s Record-Breaking Consideration
Breaking Down Data Silos Across Platforms With SimpliSafe’s Jonathan Chin
Breaking Down Data Silos Across Platforms With SimpliSafe’s Jonathan Chin
Department Stores Making the Streaming Ad Shift Ahead of the Holidays
Department Stores Making the Streaming Ad Shift Ahead of the Holidays
Which Alcohol TV Ads Are Making a Splash in 2022?
Which Alcohol TV Ads Are Making a Splash in 2022?
Ask the iSpot Expert: Benchmarking Video Creative Effectiveness
Ask the iSpot Expert: Benchmarking Video Creative Effectiveness
Unpacking 2018 Back to School Ads
Unpacking 2018 Back to School Ads