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iSpot Now Measures YouTube and YouTube TV Against Broader TV Marketplace
iSpot Now Measures YouTube and YouTube TV Against Broader TV Marketplace
How Target’s Black Friday Placements Sparked Serious Digital ROI
How Target’s Black Friday Placements Sparked Serious Digital ROI
Putting the Ad Intelligence in AI: Takeaways From TV Disrupt 2026
Putting the Ad Intelligence in AI: Takeaways From TV Disrupt 2026
Beyond the Workshop: Bosch’s Latest Creative Strategy
Beyond the Workshop: Bosch’s Latest Creative Strategy
Analyzing Lifestyle Positioning in Rivian’s Long-Form Ads
Analyzing Lifestyle Positioning in Rivian’s Long-Form Ads
Relatable Storytelling Boosts Ollie’s Ad Effectiveness
Relatable Storytelling Boosts Ollie’s Ad Effectiveness
Beyond the Viral Punchline: Breaking Down McDonald’s Big Arch Creative Performance
Beyond the Viral Punchline: Breaking Down McDonald’s Big Arch Creative Performance
Why Your Measurement Stack is Making You Less Confident (And How to Fix It)
Why Your Measurement Stack is Making You Less Confident (And How to Fix It)
The Power of Outcome Guarantees for Advertisers
The Power of Outcome Guarantees for Advertisers
Craig Ziegler on iSpot’s Approach to AI and Unification
Craig Ziegler on iSpot’s Approach to AI and Unification
Axe Uses Cavemen and Comedy to Launch Next-Generation Spray System
Axe Uses Cavemen and Comedy to Launch Next-Generation Spray System
From Programmatic to Performance: Julie Van Ullen’s Industry Lens
From Programmatic to Performance: Julie Van Ullen’s Industry Lens