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Currency Update: CTV Verification Initiative
Currency Update: CTV Verification Initiative
Betting on TV Advertising: Sportsbook Brands Expand Reach and Resonance
Betting on TV Advertising: Sportsbook Brands Expand Reach and Resonance
Results Under Pressure: Dove’s Emotional Postpartum Campaign
Results Under Pressure: Dove’s Emotional Postpartum Campaign
Why Ad-Centric TV Measurement Is the Future
Why Ad-Centric TV Measurement Is the Future
Goldman Sachs to Invest $325 million into iSpot.tv to Accelerate Modern TV Measurement Currencies
Goldman Sachs to Invest $325 million into iSpot.tv to Accelerate Modern TV Measurement Currencies
A New Era of TV Measurement and Currency: Here’s What You Missed at This Year’s TV Disrupt
A New Era of TV Measurement and Currency: Here’s What You Missed at This Year’s TV Disrupt
TV Ad Takeaways and Trends from Q1
TV Ad Takeaways and Trends from Q1
NBCU Makes iSpot First Nationally Certified Measurement Partner, Commits to Using iSpot as Currency for Upfront Season
NBCU Makes iSpot First Nationally Certified Measurement Partner, Commits to Using iSpot as Currency for Upfront Season
Crown Media Selects iSpot.tv to Power Ad Measurement for Network Portfolio
Crown Media Selects iSpot.tv to Power Ad Measurement for Network Portfolio
Team Spotlight: Content Operations & the iSpot Ad Catalog
Team Spotlight: Content Operations & the iSpot Ad Catalog
iSpot Acquires Tunity to Modernize Out of Home TV Measurement
iSpot Acquires Tunity to Modernize Out of Home TV Measurement
NBCU Breaks the TV Measurement Mold with Winter Olympics
NBCU Breaks the TV Measurement Mold with Winter Olympics