Search iSpot All Ads Brands Topics Pages Reports Playbooks Case Studies Posts Top Posts Matches (6 results) Cox Automotive’s Data-Driven Approach to Video Creative: Driving a Successful Ad Testing Program iSpot Leads $16 Million Investment in TVision Insights to Expand Cross-Platform TV Currency Capabilities, Evolve Streaming Transparency iSpot Inks Agreement with Conviva to Bring Network Streaming Data Into Cross-Screen Program and Ad Measurement Platform A New Era of TV Measurement and Currency: Here’s What You Missed at This Year’s TV Disrupt NBCU Makes iSpot First Nationally Certified Measurement Partner, Commits to Using iSpot as Currency for Upfront Season NBCUniversal Accelerates Path to Alternative Currencies Bringing Forward iSpot.tv as First Cross-Platform Video Certified Measurement Partner