Search iSpot All Ads Brands Topics Pages Reports Playbooks Case Studies Posts Top Posts Matches (138 results) 4 Ways Bad Audience Measurement Is Warping Your Outcome Results How Andrew King Approaches Timing and Emotion in Sports Advertising “Pets Are Perfect. So, We Must Be Too.”: Inside Open Farm’s New Campaign FOX Advertising Extends Partnership With iSpot Following a Year of Proven Outcomes Measurement How Dick’s Sporting Goods’ Kimberly Bikowski Sees the Future of Creative Measurement How CarMax’s Tori Stowers Connects Media KPIs to Real Business Outcomes Uber Eats and Gordon Ramsay Say Skip the Cooking When the Games Are On iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.” iSpot’s Sean Muller Breaks Down Outcomes: “There’s a Big Difference Between Signals and Measurement” From “The Intelligence Age” to “Family Farm”: Tracking OpenAI’s Creative Evolution Beyond the Viral Punchline: Breaking Down McDonald’s Big Arch Creative Performance Why Your Measurement Stack is Making You Less Confident (And How to Fix It) « 1 2 3 4 5 6 7 8 9 10 11 12 »