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A Prairie Dog, a Horse, and a Pharmacy Walk Into an Ad: Inside GoodRx’s “The Savings Wrangler”
A Prairie Dog, a Horse, and a Pharmacy Walk Into an Ad: Inside GoodRx’s “The Savings Wrangler”
Behind the Lens: Apple’s Cinematic Take on the iPhone 17 Pro
Behind the Lens: Apple’s Cinematic Take on the iPhone 17 Pro
From Sidelines to Center Court: Lessons from Humana’s Pickleball Campaign
From Sidelines to Center Court: Lessons from Humana’s Pickleball Campaign
Driving Intent in Super Bowl LIX: Key KPIs for Hellmann’s
Driving Intent in Super Bowl LIX: Key KPIs for Hellmann’s
Breaking the Nugget Mold: How Taco Bell’s New Product Campaign is Driving Purchase Intent
Breaking the Nugget Mold: How Taco Bell’s New Product Campaign is Driving Purchase Intent
Challenger Brands: Innovating Service, Value, & Positioning
Challenger Brands: Innovating Service, Value, & Positioning
Creative Outcomes | Nostalgia Meets Future: The Origins of Toys R Us
Creative Outcomes | Nostalgia Meets Future: The Origins of Toys R Us
iSpot Taps Veteran Supervisory Statistician from U.S. Census Bureau Will Waldron as Vice President of Research
iSpot Taps Veteran Supervisory Statistician from U.S. Census Bureau Will Waldron as Vice President of Research
Americans React to Inflation References in Advertising
Americans React to Inflation References in Advertising
Goldman Sachs to Invest $325 million into iSpot.tv to Accelerate Modern TV Measurement Currencies
Goldman Sachs to Invest $325 million into iSpot.tv to Accelerate Modern TV Measurement Currencies
NBCU Makes iSpot First Nationally Certified Measurement Partner, Commits to Using iSpot as Currency for Upfront Season
NBCU Makes iSpot First Nationally Certified Measurement Partner, Commits to Using iSpot as Currency for Upfront Season
Super Bowl LVI Viewed by 150 million People on TV and Streaming Platforms
Super Bowl LVI Viewed by 150 million People on TV and Streaming Platforms