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Super Bowl Newbies Take the Field: 14 Brands Will Make Their Big Game Debuts
Super Bowl Newbies Take the Field: 14 Brands Will Make Their Big Game Debuts
New Video Games Feature Women, But Are They Advertising to Them?
New Video Games Feature Women, But Are They Advertising to Them?
2015 NFL Kickoff Kicks Off the Return of New Commercials
2015 NFL Kickoff Kicks Off the Return of New Commercials
New Brand Level Features
GMC Airs First Ad of New Campaign
RAM Launches New TV Advertising with Sam Elliot and Sees Early Success
6 Questions Your CMO Will Ask in 2026—And How to Be Ready
6 Questions Your CMO Will Ask in 2026—And How to Be Ready
From Bikini Bottom to Burger King: A SpongeBob Spot That Connects Generations
From Bikini Bottom to Burger King: A SpongeBob Spot That Connects Generations
The Flannel Effect: L.L. Bean Channels Cozy Moments for Holiday Gold
The Flannel Effect: L.L. Bean Channels Cozy Moments for Holiday Gold
“Drawn Together”: Starbucks’ Animated Holiday Ad Campaign
“Drawn Together”: Starbucks’ Animated Holiday Ad Campaign
Why Consistent Measurement Matters
Why Consistent Measurement Matters
Inside “Where Champions Fly”: Insights on Delta’s Olympic Debut Ad
Inside “Where Champions Fly”: Insights on Delta’s Olympic Debut Ad