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Cut TV Ad Costs, Not Impact: Maximizing ROAS During Economic Uncertainty
Cut TV Ad Costs, Not Impact: Maximizing ROAS During Economic Uncertainty
Currency Update: Brands Commit to Transacting on iSpot in 2023, as NBCU Rolls Out The Currency Council
Currency Update: Brands Commit to Transacting on iSpot in 2023, as NBCU Rolls Out The Currency Council
Diversity & Inclusion in TV Advertising – Risky or Rewarded in 2022?
Diversity & Inclusion in TV Advertising – Risky or Rewarded in 2022?
Which Candy Brands Scared Up TV Ad Impressions Before Halloween?
Which Candy Brands Scared Up TV Ad Impressions Before Halloween?
The Great Brand Redux: Adopting Purpose to Connect With New Relevancy
The Great Brand Redux: Adopting Purpose to Connect With New Relevancy
The Great Brand Redux: Extending Brand Relevancy Through Innovation and/or New Audiences
The Great Brand Redux: Extending Brand Relevancy Through Innovation and/or New Audiences
2022-23 TV Ad Season Preview
2022-23 TV Ad Season Preview
Which Alcohol TV Ads Are Making a Splash in 2022?
Which Alcohol TV Ads Are Making a Splash in 2022?
iSpot Taps Veteran Supervisory Statistician from U.S. Census Bureau Will Waldron as Vice President of Research
iSpot Taps Veteran Supervisory Statistician from U.S. Census Bureau Will Waldron as Vice President of Research
Travel Industry TV Advertising Takes Off In 2022
Travel Industry TV Advertising Takes Off In 2022
Victoria’s Secret’s Long-Anticipated Inclusivity Bid Is Here
Victoria’s Secret’s Long-Anticipated Inclusivity Bid Is Here
The State of DTC Advertising
The State of DTC Advertising