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Challenger Brands: Innovating Service, Value, & Positioning
Challenger Brands: Innovating Service, Value, & Positioning
Creative Outcomes | Target’s Pawsitive Impact: The Secret Behind The Cuddle Collab’s Record-Breaking Consideration
Creative Outcomes | Target’s Pawsitive Impact: The Secret Behind The Cuddle Collab’s Record-Breaking Consideration
How Flexible Data Matching Drives Results
How Flexible Data Matching Drives Results
Creative Outcomes | Shifting Gears: The Viewer’s Take on Mazda’s Human-Centric ‘Memory Lane’ Ad
Creative Outcomes | Shifting Gears: The Viewer’s Take on Mazda’s Human-Centric ‘Memory Lane’ Ad
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
De-Risk Your TV Ad Investments With Big Data
De-Risk Your TV Ad Investments With Big Data
What Brands Need to Know About the Viewer Impact of Political Advertising
What Brands Need to Know About the Viewer Impact of Political Advertising
Creative Outcomes | Behind Viewer Enthusiasm for “Motorcycle Gang” from Twix
Creative Outcomes | Behind Viewer Enthusiasm for “Motorcycle Gang” from Twix
iSpot Selected as Measurement Partner for TripleLift
iSpot Selected as Measurement Partner for TripleLift
Cut TV Ad Costs, Not Impact: Maximizing ROAS During Economic Uncertainty
Cut TV Ad Costs, Not Impact: Maximizing ROAS During Economic Uncertainty
iSpot Inks Agreement with Conviva to Bring Network Streaming Data Into Cross-Screen Program and Ad Measurement Platform
iSpot Inks Agreement with Conviva to Bring Network Streaming Data Into Cross-Screen Program and Ad Measurement Platform
Travel Industry TV Advertising Takes Off In 2022
Travel Industry TV Advertising Takes Off In 2022