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Ignoring the Signs? Bayer’s Ad Wants You to ‘See Your Risks’
Ignoring the Signs? Bayer’s Ad Wants You to ‘See Your Risks’
Mascots Steal the Show: How ‘Greatness Hurts’ by Tylenol Drove Engagement and Purchase Intent
Mascots Steal the Show: How ‘Greatness Hurts’ by Tylenol Drove Engagement and Purchase Intent
Bold Moves, Better Results: Nike Returns To Old Ways
Bold Moves, Better Results: Nike Returns To Old Ways
Eric Stonestreet Shows Viewers How to ‘Experience More’ in Norwegian Cruise Line’s Campaign
Eric Stonestreet Shows Viewers How to ‘Experience More’ in Norwegian Cruise Line’s Campaign
From VHS to VR: Why Meta Quest’s Jane Fonda Ad Outpaced Most Fitness Ads
From VHS to VR: Why Meta Quest’s Jane Fonda Ad Outpaced Most Fitness Ads
The Funniest Video Ads of 2024
The Funniest Video Ads of 2024
The Winning Formula Behind Scopely’s Star-Studded Monopoly Go Campaign
The Winning Formula Behind Scopely’s Star-Studded Monopoly Go Campaign
Transparency Series Recap: Unifying Measurement & Marketers
Transparency Series Recap: Unifying Measurement & Marketers
Challenger Brands: Disrupting Consumer Behavior
Challenger Brands: Disrupting Consumer Behavior
Tigers, Touchdown, and Megan Thee Stallion: Inside Pepsi’s Gladiator-Themed Campaign
Tigers, Touchdown, and Megan Thee Stallion: Inside Pepsi’s Gladiator-Themed Campaign
Creative Outcomes | Target’s Pawsitive Impact: The Secret Behind The Cuddle Collab’s Record-Breaking Consideration
Creative Outcomes | Target’s Pawsitive Impact: The Secret Behind The Cuddle Collab’s Record-Breaking Consideration
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads