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Breakfast Bliss for $6: IHOP’s Value Menu Brings Joy to the Table
Breakfast Bliss for $6: IHOP’s Value Menu Brings Joy to the Table
From Scream to Screen: Cologuard’s Fright-Free Message
From Scream to Screen: Cologuard’s Fright-Free Message
How Credit One’s “Credit Wreckers” are Empowering Consumers
How Credit One’s “Credit Wreckers” are Empowering Consumers
‘Nearly Home’: Viewer Reaction to Realtor.com’s Campaign Featuring Reba McEntire
‘Nearly Home’: Viewer Reaction to Realtor.com’s Campaign Featuring Reba McEntire
Beyond Celebrity Endorsements: The Takeaways from Gatorade’s Kendrick Lamar Campaign
Beyond Celebrity Endorsements: The Takeaways from Gatorade’s Kendrick Lamar Campaign
Tigers, Touchdown, and Megan Thee Stallion: Inside Pepsi’s Gladiator-Themed Campaign
Tigers, Touchdown, and Megan Thee Stallion: Inside Pepsi’s Gladiator-Themed Campaign
Creative Outcomes | Shifting Gears: The Viewer’s Take on Mazda’s Human-Centric ‘Memory Lane’ Ad
Creative Outcomes | Shifting Gears: The Viewer’s Take on Mazda’s Human-Centric ‘Memory Lane’ Ad
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Creative Outcomes | Uber Shows Up: How “On Our Way” by Uber Resonated with Viewers
Creative Outcomes | Uber Shows Up: How “On Our Way” by Uber Resonated with Viewers
Creative Outcomes | Connecting Over a Cold One: The Success of ‘Forgotten Beers’ by Heineken
Creative Outcomes | Connecting Over a Cold One: The Success of ‘Forgotten Beers’ by Heineken
Diversity & Inclusion in Advertising – Risky or Rewarded in 2022? Part 2
Diversity & Inclusion in Advertising – Risky or Rewarded in 2022? Part 2
Nike Asks Young Athletes, “Why Do It?”
Nike Asks Young Athletes, “Why Do It?”