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iSpot Launches Outcomes at Scale; Paramount Leads as First to Implement
iSpot Launches Outcomes at Scale; Paramount Leads as First to Implement
The Most Nostalgic Video Ads of 2024
The Most Nostalgic Video Ads of 2024
‘Delivery’s Other Half’: Grubhub and Amazon Promote Their Partnership
‘Delivery’s Other Half’: Grubhub and Amazon Promote Their Partnership
Diversity & Inclusion in Advertising – Risky or Rewarded in 2022? Part 2
Diversity & Inclusion in Advertising – Risky or Rewarded in 2022? Part 2
Currency Update: WarnerMedia Selects iSpot as Alternative Measurement Partner
Currency Update: WarnerMedia Selects iSpot as Alternative Measurement Partner
Do Shorter Ads Keep Attention? Factors Driving Tune Out
Do Shorter Ads Keep Attention? Factors Driving Tune Out
iSpot.tv and TVSquared Partner to Link TV Ad Airings to Sales
Xbox vs. PlayStation: Comparing TV Ad Performance
Xbox vs. PlayStation: Comparing TV Ad Performance
Back to Its Roots: Jack Daniel’s Campaign Drives Top Decile Performance
Back to Its Roots: Jack Daniel’s Campaign Drives Top Decile Performance
Nostalgia and Innovation: How Frigidaire is Elevating Appliance Expectations
Nostalgia and Innovation: How Frigidaire is Elevating Appliance Expectations
‘Nearly Home’: Viewer Reaction to Realtor.com’s Campaign Featuring Reba McEntire
‘Nearly Home’: Viewer Reaction to Realtor.com’s Campaign Featuring Reba McEntire
From Action-Packed Stunts to Everyday Calm: Lessons from Oura’s ‘Mission Impossible’ Tie-In Campaign
From Action-Packed Stunts to Everyday Calm: Lessons from Oura’s ‘Mission Impossible’ Tie-In Campaign