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New Video Games Feature Women, But Are They Advertising to Them?
New Video Games Feature Women, But Are They Advertising to Them?
Adidas/Nike: Let the Games Begin
Beyond Celebrity Endorsements: The Takeaways from Gatorade’s Kendrick Lamar Campaign
Beyond Celebrity Endorsements: The Takeaways from Gatorade’s Kendrick Lamar Campaign
Mascots Steal the Show: How ‘Greatness Hurts’ by Tylenol Drove Engagement and Purchase Intent
Mascots Steal the Show: How ‘Greatness Hurts’ by Tylenol Drove Engagement and Purchase Intent
Bold Moves, Better Results: Nike Returns To Old Ways
Bold Moves, Better Results: Nike Returns To Old Ways
Win Black Friday With Key Shopping Habits of Avid NFL Viewers
Win Black Friday With Key Shopping Habits of Avid NFL Viewers
Reaching Female NFL Fans Beyond Game Day
Reaching Female NFL Fans Beyond Game Day
The Art of Advertising to High-Income Earners: Lessons from Nearly 9K Video Ads
The Art of Advertising to High-Income Earners: Lessons from Nearly 9K Video Ads
Creative Outcomes | Flying High on Empathy: Behind American Airlines’ ‘Let’s Go Further Together’
Creative Outcomes | Flying High on Empathy: Behind American Airlines’ ‘Let’s Go Further Together’
How College Football Viewing Could Realign For Conferences This Fall
How College Football Viewing Could Realign For Conferences This Fall
Unwrapping Holiday TV Ad Tips
Unwrapping Holiday TV Ad Tips
NFL TV Ad Reach Goes the Extra Yard
NFL TV Ad Reach Goes the Extra Yard