Search iSpot All Ads Brands Topics Pages Reports Playbooks Case Studies Posts Top Posts Matches (12 results) How Overcoming the CTV Incrementality Challenge Unlocks ROAS Breakfast Bliss for $6: IHOP’s Value Menu Brings Joy to the Table Paws, Play, and Passion: Purina Becomes U.S. Soccer’s Official Pet Partner How Credit One’s “Credit Wreckers” are Empowering Consumers Leading with Payment Choice—How Will Ferrell Convinced Viewers to Pay with PayPal Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads Messaging in Election Years: How to Know What’s Right for Your Brand The Great Unification: Holistic Measurement and Identity Take the Spotlight at TV Disrupt iSpot Welcomes Sports Veteran David Coletti as New VP of Sports Research & Insights How iSpot and Gamut are Helping Local OTT Advertisers Attribute Foot Traffic at Scale Gamut Expands Use of iSpot with New Foot-Traffic Attribution Capability There’s a Better Way to Measure TV Advertising Lift and ROAS