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Cannes Lions 2022 Preview: Balancing Brand and Creativity
Cannes Lions 2022 Preview: Balancing Brand and Creativity
Currency Update: CTV Verification Initiative
Currency Update: CTV Verification Initiative
Betting on TV Advertising: Sportsbook Brands Expand Reach and Resonance
Betting on TV Advertising: Sportsbook Brands Expand Reach and Resonance
Results Under Pressure: Dove’s Emotional Postpartum Campaign
Results Under Pressure: Dove’s Emotional Postpartum Campaign
Why Ad-Centric TV Measurement Is the Future
Why Ad-Centric TV Measurement Is the Future
Currency News: iSpot Partnership with Twitter and NBCU
Currency News: iSpot Partnership with Twitter and NBCU
Goldman Sachs to Invest $325 million into iSpot.tv to Accelerate Modern TV Measurement Currencies
Goldman Sachs to Invest $325 million into iSpot.tv to Accelerate Modern TV Measurement Currencies
NBCU Makes iSpot First Nationally Certified Measurement Partner, Commits to Using iSpot as Currency for Upfront Season
NBCU Makes iSpot First Nationally Certified Measurement Partner, Commits to Using iSpot as Currency for Upfront Season
Team Spotlight: Content Operations & the iSpot Ad Catalog
Team Spotlight: Content Operations & the iSpot Ad Catalog
iSpot Acquires Tunity to Modernize Out of Home TV Measurement
iSpot Acquires Tunity to Modernize Out of Home TV Measurement
‘WTF’ is With This Year’s Pre-Game Super Bowl Ads?
‘WTF’ is With This Year’s Pre-Game Super Bowl Ads?
NBCU Breaks the TV Measurement Mold with Winter Olympics
NBCU Breaks the TV Measurement Mold with Winter Olympics