Search iSpot All Ads Brands Topics Pages Reports Playbooks Case Studies Posts Top Posts Matches (161 results) Rethinking Outcome Measurement in a Cross-Platform, Multi-Device Era iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.” Furry, Funny, and Full of Food: Uber Eats’ Sesame Street Takeover iSpot’s Sean Muller Breaks Down Outcomes: “There’s a Big Difference Between Signals and Measurement” How WBD’s Michele Resnick Sees the Future of Measurement & Outcomes in Media Reframing Resale: Performance Art Meets Sustainability in New On Campaign Axe Uses Cavemen and Comedy to Launch Next-Generation Spray System PetSmart Leverages Brick-and-Mortar Strengths to Convince Customers to Ditch Online Competitors Red Lobster Gives Consumers More Reasons to Love Seafood The Flannel Effect: L.L. Bean Channels Cozy Moments for Holiday Gold Killing the Stink: Why Lysol’s New Odor Focus—Starting with “Refs Stink”— Was a Win With Consumers Expanded Lifestyle and Business Benefits Drive Exceptional Results for American Express 1 2 3 4 5 6 7 8 9 10 11 12 13 14 »