Top Posts Matches (41 results)

Rethinking Outcome Measurement in a Cross-Platform, Multi-Device Era
Rethinking Outcome Measurement in a Cross-Platform, Multi-Device Era
A Whimsical Refresh: Goldfish Pairs Nostalgia and Quality in New Campaign
A Whimsical Refresh: Goldfish Pairs Nostalgia and Quality in New Campaign
Journey Through the Full Funnel with Comcast’s Carmela Fournier
Journey Through the Full Funnel with Comcast’s Carmela Fournier
4 Ways Bad Audience Measurement Is Warping Your Outcome Results
4 Ways Bad Audience Measurement Is Warping Your Outcome Results
Nostalgic Storytelling and Balanced Creative Propel Gap’s “Hailey Jean” Campaign
Nostalgic Storytelling and Balanced Creative Propel Gap’s “Hailey Jean” Campaign
How Fuse Media’s Yasmin Mitchell Connects Culture to Business Outcomes
How Fuse Media’s Yasmin Mitchell Connects Culture to Business Outcomes
iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”
iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”
iSpot’s Sean Muller Breaks Down Outcomes: “There’s a Big Difference Between Signals and Measurement”
iSpot’s Sean Muller Breaks Down Outcomes: “There’s a Big Difference Between Signals and Measurement”
The Primal Call to Protect: Mutual of Omaha Revitalizes a 60-Year Legacy
The Primal Call to Protect: Mutual of Omaha Revitalizes a 60-Year Legacy
A Footlong Leap Forward: Subway Resurrects the Sub Club
A Footlong Leap Forward: Subway Resurrects the Sub Club
From Below-the-Belt to Best Face Forward: Manscaped’s New Campaign Strategy
From Below-the-Belt to Best Face Forward: Manscaped’s New Campaign Strategy
Chili’s Turns the Triple Dipper Cheese Pull into a National Ad Campaign
Chili’s Turns the Triple Dipper Cheese Pull into a National Ad Campaign