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iSpot Inks Agreement with Conviva to Bring Network Streaming Data Into Cross-Screen Program and Ad Measurement Platform
iSpot Inks Agreement with Conviva to Bring Network Streaming Data Into Cross-Screen Program and Ad Measurement Platform
The Great Brand Redux: Leveraging Past Campaigns With a New Twist
The Great Brand Redux: Leveraging Past Campaigns With a New Twist
iSpot Taps Veteran Supervisory Statistician from U.S. Census Bureau Will Waldron as Vice President of Research
iSpot Taps Veteran Supervisory Statistician from U.S. Census Bureau Will Waldron as Vice President of Research
Travel Industry TV Advertising Takes Off In 2022
Travel Industry TV Advertising Takes Off In 2022
Americans React to Inflation References in Advertising
Americans React to Inflation References in Advertising
Retail Focus: Kathryn Hahn Puts Amazon in Back-to-School Spotlight
Retail Focus: Kathryn Hahn Puts Amazon in Back-to-School Spotlight
Victoria’s Secret’s Long-Anticipated Inclusivity Bid Is Here
Victoria’s Secret’s Long-Anticipated Inclusivity Bid Is Here
NBA Season TV Advertising Recap
NBA Season TV Advertising Recap
Currency Update: CTV Verification Initiative
Currency Update: CTV Verification Initiative
Betting on TV Advertising: Sportsbook Brands Expand Reach and Resonance
Betting on TV Advertising: Sportsbook Brands Expand Reach and Resonance
Results Under Pressure: Dove’s Emotional Postpartum Campaign
Results Under Pressure: Dove’s Emotional Postpartum Campaign
Why Ad-Centric TV Measurement Is the Future
Why Ad-Centric TV Measurement Is the Future