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Beyond Celebrity Endorsements: The Takeaways from Gatorade’s Kendrick Lamar Campaign
Beyond Celebrity Endorsements: The Takeaways from Gatorade’s Kendrick Lamar Campaign
Creative Outcomes | Connecting Over a Cold One: The Success of ‘Forgotten Beers’ by Heineken
Creative Outcomes | Connecting Over a Cold One: The Success of ‘Forgotten Beers’ by Heineken
‘A Table Set for Change’: Did Volvo’s Eco-Friendly Ad Hit the Mark?
‘A Table Set for Change’: Did Volvo’s Eco-Friendly Ad Hit the Mark?
Grey Goose Invites Viewers to Savor Life with Zoe Saldaña
Grey Goose Invites Viewers to Savor Life with Zoe Saldaña
Back to Its Roots: Jack Daniel’s Campaign Drives Top Decile Performance
Back to Its Roots: Jack Daniel’s Campaign Drives Top Decile Performance
Beer Brands Bubble Up on TV in 2021
Beer Brands Bubble Up on TV in 2021
Preview: Data-Driven Marketer’s Guide to TV Ad Buying
Preview: Data-Driven Marketer’s Guide to TV Ad Buying