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Beyond the Star Power: Why the :30 “Spinning Explained” Ad is Driving Casino Curiosity
Beyond the Star Power: Why the :30 “Spinning Explained” Ad is Driving Casino Curiosity
Anthropic’s Claude Claims There’s Never Been a Better Time to Be a Problem
Anthropic’s Claude Claims There’s Never Been a Better Time to Be a Problem
How Credit One’s “Credit Wreckers” are Empowering Consumers
How Credit One’s “Credit Wreckers” are Empowering Consumers
Where NFL Fans Watch When the Games Are Over
Where NFL Fans Watch When the Games Are Over
From Split Ends to Star Power: Pantene’s Cross-Generational Play
From Split Ends to Star Power: Pantene’s Cross-Generational Play
Pizza Hut Reinforces its “Delivery Anywhere” Premise and Young Males Respond
Pizza Hut Reinforces its “Delivery Anywhere” Premise and Young Males Respond
Grey Goose Invites Viewers to Savor Life with Zoe Saldaña
Grey Goose Invites Viewers to Savor Life with Zoe Saldaña
‘Nearly Home’: Viewer Reaction to Realtor.com’s Campaign Featuring Reba McEntire
‘Nearly Home’: Viewer Reaction to Realtor.com’s Campaign Featuring Reba McEntire
Leading with Payment Choice—How Will Ferrell Convinced Viewers to Pay with PayPal
Leading with Payment Choice—How Will Ferrell Convinced Viewers to Pay with PayPal
Flipping the Script: Viewer Insights on Motorola’s 2025 Razr Campaign
Flipping the Script: Viewer Insights on Motorola’s 2025 Razr Campaign
iSpot Welcomes Steven Millman as Chief Scientist
iSpot Welcomes Steven Millman as Chief Scientist
Tariffs Hit—How U.S. Auto Ads Answered and Consumers Responded
Tariffs Hit—How U.S. Auto Ads Answered and Consumers Responded