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Beyond Celebrity Endorsements: The Takeaways from Gatorade’s Kendrick Lamar Campaign
Beyond Celebrity Endorsements: The Takeaways from Gatorade’s Kendrick Lamar Campaign
From Everyday Damage to Everyday Confidence: How Olaplex is Striving for Emotion
From Everyday Damage to Everyday Confidence: How Olaplex is Striving for Emotion
‘Mic Drop’ Moment: How Lincoln’s Campaign with Serena Williams Drove Purchase Intent
‘Mic Drop’ Moment: How Lincoln’s Campaign with Serena Williams Drove Purchase Intent
Visa Links Possibilities to Who One Wants to Be
Visa Links Possibilities to Who One Wants to Be
How Heineken 0.0’s Ad Campaign is Winning Over Both Drinkers and Non-Drinkers
How Heineken 0.0’s Ad Campaign is Winning Over Both Drinkers and Non-Drinkers
From VHS to VR: Why Meta Quest’s Jane Fonda Ad Outpaced Most Fitness Ads
From VHS to VR: Why Meta Quest’s Jane Fonda Ad Outpaced Most Fitness Ads
The Most Nostalgic Video Ads of 2024
The Most Nostalgic Video Ads of 2024
Breaking the Nugget Mold: How Taco Bell’s New Product Campaign is Driving Purchase Intent
Breaking the Nugget Mold: How Taco Bell’s New Product Campaign is Driving Purchase Intent
Holiday Hosting Simplified: Inside “Ninja the Holidays” with David Beckham
Holiday Hosting Simplified: Inside “Ninja the Holidays” with David Beckham
Silver Santa: Coca-Cola Taps the Magic of Gen AI Visuals
Silver Santa: Coca-Cola Taps the Magic of Gen AI Visuals
Copy Nothing: Jaguar’s Daring Leap Into ‘Exuberant Modernism’
Copy Nothing: Jaguar’s Daring Leap Into ‘Exuberant Modernism’
Wholesome Adventure: Rivian Solidifies a Connective Brand Identity
Wholesome Adventure: Rivian Solidifies a Connective Brand Identity