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A Winning Game Plan to Refine TV Viewing Data During Football Season
A Winning Game Plan to Refine TV Viewing Data During Football Season
Going into the Big Game: SBLII Pre-Game Buzz Winners
Going into the Big Game: SBLII Pre-Game Buzz Winners
The 68th Annual Primetime Emmy Awards by the Numbers
The 68th Annual Primetime Emmy Awards by the Numbers
Top Performing Commercials of the Golden Globe Awards
Top Performing Commercials of the Golden Globe Awards
The Academy of Country Music Awards: By the Numbers
Outcomes in Action: Stop Guessing and Start Proving Your TV and Video Ad ROI
Outcomes in Action: Stop Guessing and Start Proving Your TV and Video Ad ROI
Burger King “Rules” Above-Norm Results
Burger King “Rules” Above-Norm Results
Who’s Betting on Streaming? A Look at H1’s SOV by Vertical
Who’s Betting on Streaming? A Look at H1’s SOV by Vertical
From Split Ends to Star Power: Pantene’s Cross-Generational Play
From Split Ends to Star Power: Pantene’s Cross-Generational Play
Lighthearted Humor Stole the Show in Early 2025
Lighthearted Humor Stole the Show in Early 2025
Pizza Hut Reinforces its “Delivery Anywhere” Premise and Young Males Respond
Pizza Hut Reinforces its “Delivery Anywhere” Premise and Young Males Respond
From Sidelines to Center Court: Lessons from Humana’s Pickleball Campaign
From Sidelines to Center Court: Lessons from Humana’s Pickleball Campaign