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Optimizing Cross-Platform Ad Campaigns Across Creative, Audience and Outcomes
Optimizing Cross-Platform Ad Campaigns Across Creative, Audience and Outcomes
The Case for Precision in Sports Media Measurement
The Case for Precision in Sports Media Measurement
The Great Unification: Holistic Measurement and Identity Take the Spotlight at TV Disrupt
The Great Unification: Holistic Measurement and Identity Take the Spotlight at TV Disrupt
Super Bowl Archives: Weirdly Effective Ads
Super Bowl Archives: Weirdly Effective Ads
Super Bowl Archives: Top Celebrity Ads
Super Bowl Archives: Top Celebrity Ads
The Great Brand Redux: Leveraging Past Campaigns With a New Twist
The Great Brand Redux: Leveraging Past Campaigns With a New Twist
‘WTF’ is With This Year’s Pre-Game Super Bowl Ads?
‘WTF’ is With This Year’s Pre-Game Super Bowl Ads?
Sober October: Are Alcohol-Free Drinks for Abstainers or Moderation Seekers?
Sober October: Are Alcohol-Free Drinks for Abstainers or Moderation Seekers?
College Football: Last Season’s Top TV Ad Creatives
College Football: Last Season’s Top TV Ad Creatives
Beating the Competition: Which Super Bowl Ads Rose to the Occasion?
Beating the Competition: Which Super Bowl Ads Rose to the Occasion?
Most Empowering Super Bowl Ads Since 2014
Most Empowering Super Bowl Ads Since 2014
Key Insights on the Top NFL Playoff Creatives So Far
Key Insights on the Top NFL Playoff Creatives So Far